At its inception, the original streetwear brand, Lion’s Den Collections, transcended the boundaries of any one individual, genre, or fashion trend. It stood as a trailblazer, igniting the spirit of countless artists, subcultures, and countercultures. Today, Lionel Henry has evolved into an exclusive brand, unwavering in its commitment to quality over quantity. We continue to shape the streetwear culture by embodying the ethos of ‘We’re Built Different’—we don’t chase trends; we forge our own.
Since 2013, Lionel Henry has been the vanguard of a generation that knows no limits. Our brand seamlessly merges fashion, art, music, design, streetwear, sports, and entrepreneurship. We’ve always remained peerless, valuing excellence above all else. We are the pulse of our communities.
It all began on the streets, under the spotlight in front of fervent fans, and on the glitzy red carpets. Created for free spirits, rebels, and artists to amplify their voices, reveal their truths, unleash their creativity, and challenge the status quo. Amidst the chaos, there’s one symbol that embodies our tribe—Lionel Henry with his Crown and Wings. We’re unmistakably Built Different.”
